Marketing Advice

SCBWI Michigan Q&A

Posted by on May 14, 2017 in Marketing Advice | 4 comments

SCBWI Michigan Q&A

It was a delight to speak to SCBWI in mighty Michigan via Skype.  As we had just a smidgen of time together, we took participant’s questions online and are answering them here. As promised, I randomly drew the name of a bold inquirer to win a free one hour consult with Curious City.  That winner is Debbie Taylor! PRE-PUBLICATION Or What Should I Be Doing Before I Sell A Book? A strong website and social media presence can be a selling factor for publishers. Whether or not you are published or even have an agent, you should have a footprint online that states that you are a Writer for...

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Marketing Story: Resources for SCBWI Austin (and Others)

Posted by on Aug 18, 2015 in Marketing Advice, Speaking | 2 comments

Thank you SCBWI friends for joining Curious City for the webinar Marketing Story: Or How I was Bit by an Ora!   Although, it was a little odd to talk at my laptop for 105 minutes, it was grand to know you were on the other end.  I offered you some follow-up resources in those sweet minutes.  Comment below if I missed any of those promised materials! Discovering Your Readers: An Exercise Use this exercise to investigate who in the reading universe will respond most to your story and how to reach them.  Download here. Librarians=Amazon Warriors: Programming Guides Visit our educator and...

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Roast the Kaiser

Posted by on Nov 22, 2014 in Book Clubs, Book Themed Events, Marketing Advice | Comments Off on Roast the Kaiser

Roast the Kaiser

Marketing children’s book allows one to play in every conceivable era. In Searching for Silverheels by Jeannie Mobley (Margaret K. McElderry Books), the political climate of 1917 Como, Colorado, churns with the declaration of war against Germany, exhibitions of patriotism and accusations of un-American behavior, and a lone cry for the women’s right to vote. The novel opens with 13-year-old Pearl saying that it is “strange how sometimes, even though the whole world is changing around you, everything can feel so much the same.” But, like every girl coming of age, the world starts to...

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SCBWI Whispering Pines

Posted by on Mar 29, 2014 in Marketing Advice | 2 comments

SCBWI Whispering Pines

Whispering Pines gals, are you here??  Hello! First, here is the handout that I gravely ran short of… View & Download Discovering Your Readers And to your questions… How important is it to have a blog or website pre-publication? Quite important.  Part of what a publisher may look at is your presence in the online world.  Are you professional?  Engaging? Do you have a following that will immediately translate into sales once your book is released? Which is better to have, blog or website? Your blog and website should be one in the same.  You should not take on a website that...

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Using YouTube? Double-up on Vimeo

Posted by on Aug 9, 2012 in Marketing Advice, Social Media | 2 comments

Have your book trailers and author interviews on YouTube only?  Changes at Apple for the future iPad and iPhone will exclude YouTube from those devices–highly irritating.   Learn why you should also have your content on Vimeo  here.  Curious City will be following this “not all your eggs in one basket” suggestion soon! Share...

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Clone My Brain (Part 2): Q&A from SCBWI Austin

Posted by on Feb 26, 2012 in Consults, E-Books, Giveaway, Marketing Advice, School Visits, Website Design | 1 comment

Clone My Brain (Part 2): Q&A from SCBWI Austin

If you are just joining us…Curious City is answering submitted children’s book self-promotion / marketing questions by the ever-so-clever creators from the Austin SCBWI Conference on February 18. 2012.  The conversation began in Part 1 (but you can start anywhere you desire.)   This online Q&A stands as the only current affordable way to clone my (Kirsten Cappy’s) brain per conference requests.   Teaching an Old Book…New Marketing Tricks Q: If you have had a hardcover out for awhile (and there seems to be little hope of a paperback), would you spend time...

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